VMware Mozy Increases Digital Performance Insights Vmware wanted to increase their reporting insights with Adobe Analytics so they could make better decisions on their digital ad spend. Challenge: The Mozy division needed to optimize their Adobe Analytics and Eloqua configurations to drive an increase in campaign performance insights and customer experience. Solution: Adobe Analytics Audit…
Penton Enhances Online Campaign Reporting Challenge: Tracking campaign performance, integrating with Eloqua and e-commerce best practices Solution: E-commerce and Adobe Analytics optimization consulting Results: Optimized Adobe Analytics reporting capability and insights Ability to know which digital channel drives the most marketing leads and content engagement Customized Adobe Analytics Solution Design Reference for E-commerce and B2B…
National Geographic Increases Customer Experience with Webinar Integration Challenge: Manually exporting, merging and importing webinar attended reports into Eloqua. Solution: Adobe Connect & Eloqua integration, and Best Practice Consulting Results: Automated the importing of attendee data into Eloqua Saved 1.5 hours a week on manual processes Increased customer experience by automating email notices…
S&P Achieved Deeper Reporting Insights Challenge: Lacked a harmonious integration of Eloqua email metrics with Adobe Analytics Solution: Adobe Analytics and Eloqua integration Results: 2.5 hours saved per week from manual reporting processes Increased email metric insights in their Adobe Analytics reporting Ability to know which digital channel drives the most marketing leads and content…
Dell Enhances Eloqua Reporting Clarity and Personalization Abilities Challenge: The SonicWALL division, lacked a harmonious integration of Eloqua email metrics with Adobe Analytics Solution: Adobe Analytics and Eloqua integration Results: 2.5 hours saved per week from manual reporting processes Increased email metric insights in their Adobe Analytics reporting Ability to know which digital channel drives…
Mountain America increases Eloqua Campaign Clarity Reporting Challenge: Lack of Campaign Performance Clarity & 21:1 Unknown/Known Visitor Ratio Solution: Adobe Analytics and Eloqua integration with custom report building. Results: Channel Performance Comparison Reports One View of Email Performance with AA Metrics Clear insights on how Mobile Drives Email Performance 6:1 Unknown to Known visitor ratio…
McAfee Increases Eloqua Campaign Clarity Reporting Challenge: Lack of email metrics within Adobe Analytics and campaign reporting granularity Solution: Adobe Analytics and Eloqua integration with campaign tracking ID consulting Results: 2.5 hours saved per week from manual reporting processes Increased email metrics insights in their Adobe Analytics reporting Ability to know which digital channel drives…
Cisco Increases Lead Qualification and Pipeline with Marketing Automation…
Oracle Increases Eloqua Campaign Clarity Reporting Challenges: Reporting on Eloqua landing pages with Adobe Analytics. Reporting on email campaigns with Adobe Analytics. Lack of Account based data in web analytics. Solution: Demandbase and Adobe Analytics integration Eloqua campaign tracking optimization Results: Clear campaign performance reporting with account-based insights….
GSA Saves Hours Weekly by Automating Webinar Integration Challenge: Manually exporting, merging and importing webinar attended reports into Eloqua. Solution: Custom Adobe Connect & Eloqua integration, and Best Practice Consulting Results: Automated the importing of attendee data into Eloqua Saved 2.5 hours a week on manual processes Increased attended experience by automating attendance requirements syncs…
